
Define and Deliver your route to success
Creative business consultancy in Staffordshire UK
Defined Pathway delivers results:
By harnessing:
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Business strategy, technology and management.
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Whilst developing sales and marketing strategies that define your business through innovative and targeted actions.
Why Choose Defined Pathway?
Tailored Business Solutions
At Defined Pathway we respect and value that every business is unique. That's why we offer tailored solutions to help you achieve your goals. We work closely with you to develop a customised solution.
Accessible Consultation
We make it easy for you to access our services and enjoy creating time to understand and develop your business. Creating time to connect is vitally important to business, whether it be face to face, online or over the phone we are flexible to suit your business needs.
Expert Guidance
Our team of experts have many years in ownership/management and operations in business. We will provide professional guidance and support to help you overcome any challenges and maximize new opportunities.


About Defined Pathway
'We Empower Businesses to Succeed'
How may you ask?
With a simple process that aligns your business strategy with management, technology and people to produce measurable results in the most cost-effective manner.
Defining your pathway is the first step to business success.
At Defined Pathway, we believe that every business has the potential to succeed. We aim to empower businesses by providing them with the tools and resources they need to thrive. Our team of experts has a passion for creativity and a commitment to delivering effective solutions. We work closely with our clients to understand their unique needs and develop tailored plans that help them achieve their goals.
Get in touch with us today to learn more.
Define, Explore, Feedback, Identify, Negotiate, Execute, Develop
Our Services
At Defined Pathway we are a business consultancy that specialises in business development for our clients.
Business strategy and solutions
Sales and marketing strategies/plans
Brand awareness
Social media / funneling
Management structures
Time management solutions
Financial planning
Technology review / Evaluation of metrics
Digital marketing
Website analysis /creation
People management solutions
Creative problem solving

“Anyone who genuinely and consistently with both hands looks for something, will find it.”
Rumi
Client Results

Purely Dogs
‘We have worked with Alex for 18 months; he has helped us revolutionise our marketing strategy. Implementing sales funnels and strategies that have helped achieve fantastic sales growth in our business'
Carole Stone (Business Owner)

Gym and Tonic
We started working with Alex at the end of October 24, the innovative marketing strategies and funneling system has significantly boosted sales by streamlining how we engage with potential customers.
With Alex working 1-2-1 and focusing on our business & it's core ethos, the newly developed system has captured the attention of a defined audience and converted interest into results.
Our approach ensures that each step of the customer journey feels tailored and meaningful. This combination has not only strengthened brand identity/loyalty but also increased sign-ups and member retention, proving the power of empathy-driven, strategic marketing.
Kate Boulton (Gym Manager)

33 Creative
Our analytics tools have shown that Defined Pathway’s innovative funneling system has grown one clients Facebook reach (organic growth) by up to 393% and has shown an increase of up to 64% more google reach (organic growth) based on the previous quarter.
This has given the client direct sales and has proven a great success.
Richard Leigh (Business Owner)

Jakes Toy Den
‘Alex gave me clear and concise advice on the technological issues that my business was facing. His knowledge of sales, technology and management gave me a clear pathway for my next steps’
‘I would recommend Defined Pathway to any business looking to increase sales through a defined and innovative approach’
Tony Gulliver (Business Owner)

Cuttlestone’s Auctioneers
‘I worked with Defined Pathway to gain some advice on strategy and processes within my business’ ‘I would thoroughly recommend Defined Pathway consultancy services to any business who is looking to streamline and deliver better results for their business’
Ben Gamble (Business Owner)

The Cock Inn
‘Defined Pathway’s innovative funneling and creative marketing solutions deliver excellent results. Alex’s expertise has delivered measurable and defined results by using management, technology and funneling to the businesses’ advantage.’
Paul Tredwell (Business Owner)